Key media concept

 Media studies is the study of numerous media platforms, including textual analysis of diverse media texts and examination of how various groups are portrayed in the media.

The following are the main ideas in AS Level Media Studies:

Language: The ways in which the media convey meaning through their forms, codes, norms, and procedures.

• Representation: How ideas, people, and groups are portrayed in the media as part of how the social reality is constructed.

• The media text production, distribution, and circulation process in the industry.

• Audience: How media texts are created for and speak to certain audiences, as well as how audiences interpret and react to media text